One of the biggest challenges of “bath salts” distribution is staying ahead of the curve of state-wide bans. Legislation is low moving, but given the high-profile and scrutiny of bath salts, bills are getting pushed very quickly.
These bills only cover certain chemicals, mainly MDPV, mephedrone and methylone. While there are other chemicals out there, the question is, do you market them as bath salts? This has become almost a blanket name for this drug, and any chemical released under the “bath salts” brand will inherently be banned or heavily scrutinized.
One brand of 50 state legal bath salts is Drone IV. It is unclear as to which chemical is being used. Also, it is unclear whether or not a brick and mortar store in one the states with legislature banning baths will regard these as illegal Schedule I controlled substances.
Perhaps the best route would be to pivot these new chemicals into a completely different brand. It would require mass marketing and critical mass to reach the popularity of “bath salts”. Also, for online vendors, it would require some very strategic marketing to make that shift.
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